Pointsmith
Pointsmith is a retail marketing company that sells marketing collateral to fast food restaurants, quick serve restaurants, and gas stations. I was hired there to redesign the Promo Architect, which is what their clients use to order marketing collateral between all their various locations. The application had was undergoing a major redesign which would change the look as well as the functionality of the whole Promotion creation process.
November 2019
UX Design
Role: UX Designer
Style Guide
My first steps in redesigning the application was to gather together the existing elements and build a Style Guide that I could refer to when creating new pages. This would help make sure that the design language of each page would contain the same vocabulary that existed before, as well as keep the pages consistent with each other.
