Promo Architect — Arjun Iyer

Pointsmith

Pointsmith is a retail marketing company that sells marketing collateral to fast food restaurants, quick serve restaurants, and gas stations. I was hired there to redesign the Promo Architect, which is what their clients use to order marketing collateral between all their various locations. The application had was undergoing a major redesign which would change the look as well as the functionality of the whole Promotion creation process.

Style Guide

My first steps in redesigning the application was to gather together the existing elements and build a Style Guide that I could refer to when creating new pages. This would help make sure that the design language of each page would contain the same vocabulary that existed before, as well as keep the pages consistent with each other.

Gathering the existing UI elements — Gathering the existing elements

The new Promo Architect style guide — The new style guide

Wireframes

Promotion calendar screen — Promotion calendar

In-store collateral screen — In-store collateral

Add locations state view screen — Adding locations — state view